Brand DNA & Content Strategy Report
The Brand DNA & content strategy report is the user-facing BrandScan output — what’s working, what to fix, templates, ideas, and experiments — separate from the machine-usable BrandDNA profile.
The Brand DNA & content strategy report is the user-facing part of a BrandScan. You read it to make decisions. BrandDNA is the structured profile the product can use under the hood.
In plain terms
It answers: Based on my existing content, what’s working, what’s weak, and what should I try next?
Depending on scan coverage and quality, the report layer can include a summary, what’s working vs what to fix, experiments, reusable templates, and ideas — plus practical next steps.
Report vs BrandDNA
- Brand DNA & content strategy report — what you read and act on
- BrandDNA — the profile that can personalize scripts, ideas, templates, and weekly planning
Same scan. Two parts.
Privacy
Your report stays private. It is only shared with others if you specifically choose to give them an access link.